SEO vs AEO vs GEO: Which Should You Focus On?

While you’re busy optimizing for Google, your competitors are already getting mentioned by ChatGPT, Perplexity, and Claude in AI-generated responses. The question isn’t whether you should adapt to this new reality—it’s how quickly you can position your clients for success across traditional search engines AND generative AI platforms. As AI tools reshape how people discover […]

GEO Audit Checklist: From Low to High Priority (2025 Guide)

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While you’ve mastered the art of ranking on page one, your carefully optimized content might be completely invisible to the fastest-growing segment of search: AI-powered platforms like ChatGPT, Perplexity, Claude, and Google’s AI Overviews. You know this shift is happening. You’ve probably searched these platforms yourself and noticed how they synthesize information from multiple sources […]