Top 6 GEO Tools for Monitoring Your Brand on AI Platforms
Your carefully crafted content might be invisible to the fastest-growing segment of searchers. While you’ve mastered Google rankings, potential customers are increasingly asking ChatGPT, Claude, and Perplexity for recommendations instead of traditional search engines. Here’s what’s happening: AI-powered platforms are becoming the discovery layer for products, services, and expertise. When someone asks, “What are the […]
How to Track Your Rankings on ChatGPT Over Time
You know you should be tracking your ChatGPT visibility. But every time you manually type prompts into ChatGPT, you get different results. Yesterday, your brand was mentioned first. Today it’s buried at the bottom. Tomorrow it might not appear at all. So the question becomes: should you even be tracking ChatGPT “rankings” if they’re this […]
Can I Advertise My Business on ChatGPT?
Edit: As of January 2026, Ads in ChatGPT have officially been announced. Read more about it here. ChatGPT now handles over 2.5 billion queries daily. Your potential customers are asking AI for product recommendations, comparing solutions, and making buying decisions without ever opening Google. This shift has businesses asking: Can we advertise on ChatGPT as […]
Why Isn’t ChatGPT Mentioning My Company?
Did someone tell you that they can’t find you on ChatGPT? Or maybe you tested out some prompts, and your company didn’t show up at all. You might be wondering, “Why isn’t ChatGPT mentioning my company?” There are several reasons why your company isn’t showing up on ChatGPT. In this blog post, we’ll cover potential […]
How to Configure Robots.txt for AI Crawlers (OpenAI, Anthropic & Google)
When was the last time you checked your robots.txt file? If the answer is “never” or “I’m not sure we have one,” you might be accidentally blocking the AI crawlers that could be citing your content in millions of conversations daily. While most marketers obsess over keyword rankings and backlinks, few realize that this tiny […]
How to Track Brand Mentions in AI Search
You’ve spent months crafting the perfect SEO strategy. Your blog posts rank on page one. Your content is optimized, your keywords are targeted, and your backlinks are solid. But here’s the reality check: while you’re celebrating your Google rankings, your potential customers are asking ChatGPT, Perplexity, and Claude for recommendations. And when AI platforms generate […]
What Does “UTM Source ChatGPT” Mean in Your Analytics?
You check your Google Analytics dashboard and there it is: utm_source=chatgpt. Maybe you saw just one or two sessions at first. Then more. Now you’re curious (or maybe slightly concerned) about what this traffic actually means. Here’s what’s happening: people are clicking links from ChatGPT conversations and landing on your website. And if you’re seeing […]
How to Analyze Brand Mentions in ChatGPT
You’ve set up tracking for your brand mentions in ChatGPT. You’re monitoring prompts regularly. But now what? The numbers are staring back at you: 5 brand mentions this week, 3 citations, competitor XYZ shows up twice as often. What does it all mean? More importantly, what should you actually do with this data? Here’s the […]
How Does ChatGPT Atlas Search Work (And How It Affects Your Brand)
On October 21, 2025, OpenAI launched ChatGPT Atlas, a new browser with ChatGPT integrated directly into the browsing experience. It’s a browser designed with AI at its core. You’ve probably been working on getting your brand mentioned in ChatGPT responses. Now ChatGPT has its own browser where it can remember what users browse, help them […]
What are the Most Effective Strategies for AI Visibility?
Everyone’s talking about AI visibility. LinkedIn experts, podcasts, newsletters—all promising the secret to getting cited by ChatGPT. But here’s the problem: most advice requires resources you don’t have. They tell you to create massive content hubs, hire AI optimization consultants, invest in enterprise tools, and completely overhaul your site. Meanwhile, you’re already stretched thin managing […]